Counsellor Website Design: A Professional Site for a Registered Clinical Counsellor
A clean, trust-focused website for a wellness counsellor in Surrey, BC. Bookings started coming through the contact form within weeks of launch.
Why Did This Counsellor Need a Website?
Maya Bhogal is a Registered Clinical Counsellor (RCC) with a Masters in Clinical Psychology and 12 years of experience. She needed a professional website to launch her independent practice in Surrey, BC.
Maya holds a Masters of Clinical Psychology from City University of Seattle and a BA from University of British Columbia. She is registered with BCACC and offers individual counselling, group therapy, and stress management programs in English and Punjabi.
Directory listings on Psychology Today and BCACC helped with visibility, but they do not let a practitioner control their presentation or stand out. She needed a site that reflected her credentials, explained her services clearly, and made it easy for prospective clients to reach out.
What We Built
A 4-page website focused on trust and clarity: Home, About, Services, and Contact. Purple and white palette with professional photography. The design prioritizes a safe, approachable feel that matches the wellness space.
The homepage leads with a clear value proposition and credentials above the fold. The services page covers her areas of practice (anxiety, depression, trauma, self-esteem, life transitions, family dynamics) with session details and pricing listed transparently.
The About page tells her story as a South Asian female counsellor who understands the cultural barriers that prevent people from seeking help. The contact page is a simple form with no friction. Every page funnels toward one action: reach out.
Client Bookings Through the Contact Form
Maya reported new client bookings through the online contact form within weeks of launch. The site converts the right visitors into booked sessions.
Text Message from Maya
"Another client booked through the online contact form!! Thanks!"
Maya Bhogal, RCC
"I have been working with Chasen over the last few months in creating my new business. Chasen has made the process seamless and simple for me. He has broken things down into simple steps, taken some of the pressure off of me, and foremost provided me with knowledge and education around the appropriate marketing for my business."
Project Scope
Why Counsellors Need Their Own Website
Directory listings give counsellors visibility but not control. A personal website lets a practitioner present their approach on their own terms. For prospective clients comparing therapists, the website is often the deciding factor.
Every listing on Psychology Today looks the same. A personal website lets the practitioner control the message and create a first impression that reflects who they are. The directory generates the lead. The website closes it.
Industry insight: Counsellors in private practice often underinvest in their websites because directory referrals carry the practice. A professional site with clear service descriptions, visible credentials, and an easy contact path converts directory visitors at a higher rate than a listing alone.
FAQs
How much does a counsellor website cost?
A professional counsellor website with 4 to 6 pages typically costs between $1,500 and $4,000 depending on design complexity and booking integrations.
What pages should a therapist website have?
At minimum: a homepage with your value proposition, a services page with session details, an about page with your background, and a contact page with a simple inquiry form.
Do counsellors need a website if they are on Psychology Today?
Directory listings generate visibility. A personal website converts that visibility into booked sessions. Having both is stronger than either alone.
Can a counsellor website work for both in-person and online sessions?
Yes. List all session formats clearly: in-person, video, and phone. Include your service area and whether online sessions are available province-wide.
Need a Website for Your Practice?
We build professional websites for counsellors, therapists, and wellness practitioners. Clean design, clear messaging, and a focus on converting visitors into booked sessions.
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